Marketing and Digital Strategy Level 6
Chartered Institute of Marketing Award
This course is ideal for marketing professionals who wish to gain formal marketing qualifications through our award-winning CIM course.
Share:
Level 6
Attendance - Part-time
Duration - 3 months
Start date - April
Where - Online
Course Overview
Classes will be Wednesdays, 6-9pm.
This course will enable you to take both a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks and techniques throughout to achieve competitive advantage.
You will be able to recognise the significance of situation analysis and use techniques to assess the external and internal environments that enable effective decision making.
This course will enable you to take both a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks and techniques throughout to achieve competitive advantage.
You will be able to recognise the significance of situation analysis and use techniques to assess the external and internal environments that enable effective decision making.
This course module is one of three modules which are part of the Level 6 Marketing Diploma. The module comprises of three units which cover situation analysis, planning and implementation and control. You will be assessed through assignment-based submission.
You will also be able to apply all stages within the marketing planning process – from the audit, through strategic decision making, to implementation of plans across both traditional and digital channels. Finally, you will learn how to manage resources and employ monitoring and measurement techniques that enable the achievement of strategic marketing objectives.
You will learn how to understand an organisation’s structure, interpret information and inform strategic decision making. You will also learn to develop marketing objectives and strategy in order to deliver marketing objectives.
Classes will be Wednesdays, 6-9pm.
This course will enable you to take both a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks and techniques throughout to achieve competitive advantage.
You will be able to recognise the significance of situation analysis and use techniques to assess the external and internal environments that enable effective decision making.
This course will enable you to take both a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks and techniques throughout to achieve competitive advantage.
You will be able to recognise the significance of situation analysis and use techniques to assess the external and internal environments that enable effective decision making.
You will also be able to apply all stages within the marketing planning process – from the audit, through strategic decision making, to implementation of plans across both traditional and digital channels. Finally, you will learn how to manage resources and employ monitoring and measurement techniques that enable the achievement of strategic marketing objectives.
This course module is one of three modules which are part of the Level 6 Marketing Diploma. The module comprises of three units which cover situation analysis, planning and implementation and control. You will be assessed through assignment-based submission.
You will learn how to understand an organisation’s structure, interpret information and inform strategic decision making. You will also learn to develop marketing objectives and strategy in order to deliver marketing objectives.
If this is the course you are looking for you can apply directly. Need help with the apply process? Click here
The cost of this course is £611
Chartered Institute of Marketing Award
Why work in the Business & Professional Industry?
Employment in Business Management roles is down NAN% since 2021
Wide range of jobs in the Why work in the Business & Professional Industry
Excellent choice of employers in the area
Qualifications & levels explained
There is a wide range of qualifications and levels available, but not all of them may be right for you. If you’re not sure what qualification type or level you should be searching for, take a look at our qualifications explained.
Find the perfect career
We can help you find that perfect career even if you’re not sure what it is yet! At Kirklees College, our mission is to make you as successful as you can be, from finding the right career to gaining the right skills.
We support all our Students
From support with your learning, exams and finance right through to
advice on future employment and careers. We support all our
students through their educational journey.
You are at the heart of Kirkless College
Play Video
Crass mattis consectetur purus sit amet fermentum. Curabitur blandit tempus porttitor.
Play Video
Crass mattis consectetur purus sit amet fermentum. Curabitur blandit tempus porttitor.
Play Video
Crass mattis consectetur purus sit amet fermentum. Curabitur blandit tempus porttitor.
