Professional Marketing Diploma Level 6
CIM Diploma
This course develops your strategic marketing skills enabling you progress your marketing career and perform professionally at a management level.
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Level 6
Attendance - Part-time
Duration - 9 months
Start date - September - June
Where - Online
Course Overview
This qualification is suitable for Team Leaders, Managers, Heads of Departments and Directors. Successful completion of this course will enable you to perform at management level within the workplace. There are three units that make up this qualification. You can study any of them as ‘stand-alone’ units and on achievement you will be awarded a Level 6 Award in Professional Marketing.
The final unit is Managing Brands. You will learn how to take a strategic approach to branding at a product/service level so that it is consistent with the corporate brand and impacts reputation positively. You will gain the skills to establish and position brand strategy, and also manage the brand so it continues to deliver the brand promise.
The first unit is marketing and digital strategy. This will enable you to take both a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks and techniques throughout to achieve competitive advantage. The second is Innovation in Marketing. You will learn how to take a visionary approach and embed innovation to help your organisation deal with the challenges of a fast-moving marketplace. You will be able to understand the relationship between marketing and innovation.
This qualification is suitable for Team Leaders, Managers, Heads of Departments and Directors. Successful completion of this course will enable you to perform at management level within the workplace. There are three units that make up this qualification. You can study any of them as ‘stand-alone’ units and on achievement you will be awarded a Level 6 Award in Professional Marketing.
The first unit is marketing and digital strategy. This will enable you to take both a traditional and digital strategic approach to marketing planning, integrating digital strategy, models, frameworks and techniques throughout to achieve competitive advantage. The second is Innovation in Marketing. You will learn how to take a visionary approach and embed innovation to help your organisation deal with the challenges of a fast-moving marketplace. You will be able to understand the relationship between marketing and innovation.
The final unit is Managing Brands. You will learn how to take a strategic approach to branding at a product/service level so that it is consistent with the corporate brand and impacts reputation positively. You will gain the skills to establish and position brand strategy, and also manage the brand so it continues to deliver the brand promise.
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One or more of the following is required to gain entry onto this qualification:
CIM Level 4 Certificate in Professional Marketing
Any relevant Level 4 qualification
Foundation Degree in Business with Marketing
Bachelor’s or Master’s Degree from a recognised university, with at least one third of credits coming from marketing content (i.e. 120 credits in Bachelor’s degrees or 60 credits in Master’s degrees)
Professional practice (suggested two years marketing in an operational role) and diagnostic assessment onto Level 6
CIM Level 4 Certificate in Professional Marketing
Any relevant Level 4 qualification
Foundation Degree in Business with Marketing
Bachelor’s or Master’s Degree from a recognised university, with at least one third of credits coming from marketing content (i.e. 120 credits in Bachelor’s degrees or 60 credits in Master’s degrees)
Professional practice (suggested two years marketing in an operational role) and diagnostic assessment onto Level 6
The cost of this course is;
£1749 tuition fess
£570 assessment fees
£65 CIM membership
For further information on how to pay for this course please email info@kirkleescollege.ac.uk
Online assessements
CIM Diploma
Why work in the Business & Professional Industry?
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Qualifications & levels explained
There is a wide range of qualifications and levels available, but not all of them may be right for you. If you’re not sure what qualification type or level you should be searching for, take a look at our qualifications explained.
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